According to
WWD Lindsay Lohan is the face of the
VISA SWAP campaign sponsored by VISA where you can donate your old clothes, have the value of them placed onto a VISA gift card then during a specific week you can use this card on the second hand clothes others have donated during the weekend of July 19th. It's supposed to be a move towards "Ethical" fashion as the clothes are being recycled. Items left over will be donated to
TRAID that supports communities in developing countries by raising money by selling recycled clothing in its stores.
Currently
VISA SWAP is currently only in London, England but with Lindsay in the campaign if this swap is successful I bet it won't be too long before it heads to this side of the Atlantic.
3 comments:
That's such a good idea! Though I'm willing to bet it never makes it to New Zealand :(
Lindsay have a pretty style.
This is a really cool idea--it doesn't surprise me that Lohan is totally into it.
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